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The system is like a satellite broadcast and so it is like a live telecast simultaneous at all the set of selected cinemas linked with the movie releases at different stations. |
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The ads and the movie run simultaneously in succession one after the other as if they are parallel to each other without any time gap in the digital set up. |
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The ads and the movie run one after the other in an alignment as if the ads are part and parcel of the movie for the exact duration of the period linked with its text, audio and visual content etc. |
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The screening of ads is Fool-Proof for the exposition is so attuned with DVD/CD players connected with movie. The ads and the movie appear to be complementing each other for there is no manual operation but activated and flashed across the screen through satellite network. |
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The ad viewed at any given point stands as testimony of the same ad at other point anywhere linked with the same movie release for the cinemas so programmed or scheduled |
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The ad in the digital format precedes the sequence of order programmed in the disc equipment either before the main picture or during the interval coinciding with the second half of the movie. |
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Fool-Proof screening log report generated automatically through digital system of mechanism will be accessible to the ad concerned. |
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Saves cost for advertisers as no print copies are required. |
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The material required is in Digibeta, Beta, Qube, Taga Sequence in CD format with a Censor. |
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The length of an ad can be as small as limited to 10 seconds and thereof. |
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The rate structure is based on net rates applicable for an ad of minimum 10 seconds. Pro-rata is applicable if the duration is over and above 10 seconds. |
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The digital disc equipment is so programmed that it will not certify screening if skipped for some reason or the other. |